Digging Deeper into Shopping Cart Abandonment Rate and Checkout Optimization

Oct 10, 2016 11:13:13 AM | BY: Ted Snarskiy

Your cart/checkout page is likely the #1 place on your website where you are leaking potential sales. The average rate for cart and checkout abandonment across e-commerce is around 70%.  About 7 out of 10 shoppers will leave your website with items in their cart or during the checkout process. Think about all the lost revenue!

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5 Ways to Win Back Your Customer's Attention

Jun 13, 2016 11:32:34 AM | BY: Guest Post

In ecommerce there are different types of shoppers who need to be approached in different ways. Understanding your audience’s expectations will help you create a better on-site experience, keep your customers for longer and earn their loyalty so that they return over and over again.

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Why Shopping Cart Abandonment Happens and How You Can Prevent It

Mar 7, 2016 11:19:31 AM | BY: Grant Thomas

You're missing out on sales every single day. I don't need to take a look at your website or business to know this. It's a problem that every online retailer faces.

Over 68% of potential sales are lost to shopping cart abandonment alone.

Rather than view cart abandonment as a problem, let’s view it as an opportunity. Cart abandonment results in $18 Billion in lost revenue annually (source). 

If we can reduce cart abandonment just slightly, this can result in hundreds and even thousands of dollars in additional monthly revenue. The money is out there, now let's go get it!

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How The Mountain Decreased Cart Abandonment by 30%

Feb 16, 2016 4:27:12 PM | BY: Grant Thomas

 

For over two decades, The Mountain has been grabbing attention with their eclectic and bold t-shirt designs. You may know them from their iconic Three Wolf Moon® Tee and collection of Big Face® Tees that have taken the apparel game buy storm! Chances are you own one of their shirts or are jealous of that one friend who rocks The Mountain gear.

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The 1 Task That Will Increase Your Sales Conversions Today: KUTOA's 187% Gain

Jan 15, 2016 2:34:17 PM | BY: Erik Christiansen

 

I rarely have time to write these days, but recently, Joey Grassia of KUTOA shared some incredible conversion rate optimization numbers using the Justuno platform. I felt it warranted sharing.

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How to Prevent Shopping Cart Abandonment and Convert More Sales this Holiday Season

Nov 16, 2015 11:03:49 AM | BY: Grant Thomas

The holiday season is here which is great news! For online retailers, this shopping season is the biggest opportunity to generate revenue. This increased traffic also means that shopping cart abandonment will occur at high rates. 

Cart abandonment is such a pesky problem but let’s view it as an opportunity. Cart abandonment results in $18 Billion in lost revenue annually (source) which means a lot of money is left on the table.

If we can reduce cart abandonment just slightly, this can result in hundreds and even thousands of dollars in additional monthly revenue. Let's take a look at how you can turn cart abandoners into paying customers this holiday season!

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