4 Automated Emails To Unlock The Hidden Value in Your Email List

Jan 10, 2017 11:42:09 AM | BY: Daniel Kohn

You’ve successfully grown your email list. Now what? These 4 automated emails can help you bring back lost shoppers and get more value out of your email list.


You know that feeling you get when someone new signs up to your email list? It’s pretty great, isn’t it?


Nowadays, on-site CRO tools like email popups offering special promotions and messaging are pretty common in eCommerce, and on-site engagement is more intelligent than ever with data-driven algorithms and behavioral-based triggers.


Email popups and signup forms are a great way to build your email list, increase conversions, and reduce cart abandonment.


We all know that a shopper’s email address is a valuable asset. After all, if it wasn’t worth so much you wouldn’t be trying so hard to collect it, in the first place.

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E-Commerce Case Study: Using Website Pop Ups and Email Marketing to Sell High Quality Fire Pits

Dec 21, 2016 9:44:29 AM | BY: Tom Krawiec

This case study showcases how outdoor furniture eCommerce company, All Backyard Fun, uses website pop-up technology provider, Justuno, and Rejoiner, an eCommerce email marketing solution, to drive more sales of their fire table products priced anywhere between $300 - $4000.

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4 Commonly Overlooked Opportunities to Maximize Holiday Traffic Conversion

Oct 19, 2016 11:26:47 AM | BY: Erik Christiansen

During Q4, marketing budgets increase substantially in large part to drive more traffic. This is why it's more important than ever to focus further effort and resources to converting daily website traffic into marketing leads and sales.

Here are some 4 easy-to-follow campaign strategies to compliment your offsite marketing initiatives this 2016 holiday season.

Before we jump into it, here are three key questions to ask yourself:

  • Benchmarks - How many emails are you capturing from daily traffic?
  • Adwords - How are you engaging with this segment with the highest bounce rate? 
  • Holiday Marketing Emails -Are you reinforcing your email message onsite?
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Introducing Full Screen Pop Ups: The Assertive Way to Increase Traffic Conversion

Oct 12, 2016 2:49:25 PM | BY: Grant Thomas

One key aspect of conversion rate optimization is drawing attention to your marketing message and call-to-action (CTA). If you can get your website visitors to focus on the CTA, they are much more likely to complete the desired action.

We've introduced full screen image pop ups to take your traffic conversion to another level. This new update will change the way you engage with your traffic!

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Digging Deeper into Shopping Cart Abandonment Rate and Checkout Optimization

Oct 10, 2016 11:13:13 AM | BY: Ted Snarskiy

Your cart/checkout page is likely the #1 place on your website where you are leaking potential sales. The average rate for cart and checkout abandonment across e-commerce is around 70%.  About 7 out of 10 shoppers will leave your website with items in their cart or during the checkout process. Think about all the lost revenue!

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5 Tips for Boosting Engagement and Conversions this Halloween

Oct 4, 2016 1:36:00 PM | BY: Grant Thomas

Costumes, candy, and decorations, Halloween is an incredibly fun holiday. It is also the 4th biggest shopping holiday for ecommerce which means it’s a big opportunity for sales!

Here are 3 reasons why every online retailer, regardless of what they are selling, needs to gear up for Halloween sales.

  • Halloween shopping revenue is expected to reach $8.4 million in 2016. (Source)
  • It gives you a reason to re-engage leads and previous customers
  • 25% of holiday shoppers will buy products for the holidays before Halloween

The Halloween season is not just a time to sell Halloween related products, it’s also a great time to get ready for Black Friday and Cyber Monday.

Don’t ignore this valuable period of increased traffic to collect new email leads, close sales, and test out your holiday marketing strategy. Here are 5 tips for driving more online sales this Halloween season.

 
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5 Tips for Creating High Converting Exit Pop Ups

Sep 27, 2016 11:14:18 AM | BY: Grant Thomas

As digital marketers, we’re all trying to convert a higher percentage of our website traffic. This is especially true when it comes to bounce traffic, leaving visitors, and cart abandonment. This is why you’re using exit pop ups, and if you’re not, you should be.

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How We Work with Agencies to Achieve Mind-Blowing Client Success

Sep 19, 2016 3:22:42 PM | BY: Mat Bingham

Over the past few months, we’ve ramped up our agency partner program and I’ve had the pleasure of working with some very talented people. We’ve been working with agencies who focus on design, email marketing, conversion rate optimization, PPC, and sometimes all of the above.

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Why Pop Ups Rock with Rock.com

Sep 14, 2016 3:10:40 PM | BY: Erik Christiansen

 

Steve Newman of Rock.com was like many other website owners who felt that pop ups were annoying and debated adding to his ecommerce website. The benefits of increased email lead capture and sales conversion simply did not seem to outweigh a potential negative customer experience.

And then, Steve reluctantly added a pop up to his Rock.com...his opinion changed.

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The 5-Step Checkout Optimization Guide to Prep for Black Friday

Sep 12, 2016 8:00:00 AM | BY: Allen Burt

We all know Black Friday as the opening of the Christmas shopping season and one of the crazies weekends to be a shopper and/or a store owner.

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