<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=192061487988692&amp;ev=PageView&amp;noscript=1">

This Exit Intent Popup Used By A Major NYC Retailer Converts at 8%

Aug 16, 2017 3:53:26 PM | BY: Jenna Ochoa

Exit offers are one of the “must-have” campaigns we preach that Justuno users set up immediately.

That’s because they are the one of the “easiest wins” you have in terms of converting your current or existing traffic.

By showing an offer to your visitor on exit, you can not only acquire a new customer but also increase your overall sales by rescuing that lost revenue before your visitor exits.

This blog post will examine an exit intent offer used by C21 stores, the NYC retail icon and a store that does over 1M in monthly traffic.

READ FULL POST >

Good Things come in Pairs: Upselling and Cross-selling on Shopify

Aug 9, 2017 1:46:13 PM | BY: Jenna Ochoa

Ever wonder why we’re called Justuno?

Because our platform solution offers many conversion features consolidated into one app.

This enables you, as a retailer, to work on increasing your sales with ONE app.

Today’s post will show you how Justuno Shopify Plus customer, The GLD Shop, uses Justuno to cross-sell their customers by offering them an additional product when a specific item is added to cart.  

READ FULL POST >

How Backstage.com Uses Geo-Targeting to Convert

Aug 3, 2017 7:36:47 AM | BY: Jenna Ochoa

Geo-targeting is a very powerful conversion optimization tactic that lots of businesses may disregard.

You don't have to be a brand with an international presence or a retailer with multiple brick-and-mortar locations.

The beauty of geo-targeting is that as long as you have website traffic coming from different locations (wherever that may be) - you can capture that data and show your visitors a personalized message based on where they are!

As a result, your visitors will be incentivized to further engage because the offer is more personal. Yes, this is an example of the marketing "buzz word": personalization.

Let's look at how Justuno user, Backstage.com, implemented this optimization strategy and what results they saw:

READ FULL POST >

How to Create and Amplify an Effective Blog Post Series

Jul 25, 2017 10:45:00 AM | BY: Jenna Ochoa

As a marketer, one of your goals is to build a blog that is consistent and that provides valuable information for your audience.

If you’ve already accomplished that goal, it’s time to level-up!

Your readers now know they can expect quality content from you regularly, so how can you “spice things up” and keep them interested?

One of the most effective ways to reactivate your blog audience is to introduce a series.

READ FULL POST >

10 Lead Magnet Ideas for an Irresistable Email Opt In Offer

Jul 5, 2017 3:34:41 PM | BY: Grant Thomas

Digital marketers can create more sales opportunities by focusing on email lead capture. More contacts to market to means more chances for a sale. The value of an email address lies in direct, sales oriented communication that drives revenue. It may differ from business to business but email still remains king when it comes to marketing ROI.

READ FULL POST >

7 Ecommerce Test Ideas to Optimize for Sales Conversions

Jun 29, 2017 9:50:58 AM | BY: Guest Post

One fundamental flaw whilst testing to optimize an ecommerce store is that testers are solely focused on their conversion rates. 

That’s not to say that it’s not important.  But what happens if your “losing” variation in a test actually brings in more revenue but has a lower conversion rate?

Did it lose?

Well you’re in the business of making money. So unless you want more sales with less revenue, probably not.

It’s so important to look at all of the numbers when testing and follow what makes you the most money.

In this post i’m going to discuss 7 elements that can be tested to optimize ecommerce stores.

 

READ FULL POST >

Marketing Podcast: Optimizing Email Capture with Stewart Anderson and Erik Christiansen

Jun 27, 2017 10:34:29 AM | BY: Grant Thomas

Earlier this month, Justuno CEO, Erik Christiansen joined Stewart Anderson of MuteSix on his podcast, Spend 10K a Day. They discussed the importance of email capture, the value of the email address, and expanding your email capture opportunities and conversions. 

Enjoy this 25 minute podcast that will help you setup up a strategy that will turn daily traffic into new email subscribers that you can directly market to through email campaigns.

 If you enjoy this episode, be sure to share it with your colleagues! 

READ FULL POST >

Mobile SEO Cheat Sheet for Mobile Pop Ups

Jun 22, 2017 12:00:00 AM | BY: Grant Thomas

On January 10, 2017, Google updated policies on mobile pop ups, overlays, and interstitials. This update caused quite a stir in the digital marketing realm largely due to misinterpretation of the new criteria that Google provided. 

With all of the confusion around the update, I wrote an article back in August 2016 (later updated in January 2017) so marketers could gain a better understanding of what to do with the mobile experience rather than evoke fear with scary headlines. 

If you havent already, give the article on Google's mobile pop up policies here

Below, I've provided a cheat sheet to help you implement Google friendly mobile pop up campaigns. 

READ FULL POST >

Using Facebook Pixel to Boost Qualified Traffic and Conversion Rates

Jun 15, 2017 9:00:00 AM | BY: Andrew Lowen

Pay-per-click has always been a bit of a grey area for marketers. In some cases, particularly in situations where there has been a poor initial setup, PPC advertising has been shown to succeed in generating traffic, but fail in ultimately creating a conversion. However, with best practices and expert advice now being shared on the web all the time, PPC is now a much less risky technique, even for complete beginners.

Businesses across the world are discovering more about how to really make PPC count towards a conversion, making use of some of the more advanced methods like direct response, niche terms, and retargeting. In fact, retargeting and remarketing is a very effective way to boost conversions.

READ FULL POST >

Summer Marketing Guide: 6 Ways to Drive More Sales this Summer

Jun 12, 2017 12:49:53 PM | BY: Grant Thomas

Summer has arrived which has us all excited! Who doesn’t enjoy beautiful weather, the outdoors and that sweet smell of sunscreen? Actually, some of you reading this may not be looking forward to summer as much as the rest of us. The summer months are notoriously known for being the slowest sales months for e-commerce retailers.

READ FULL POST >

Subscribe To Justuno

Try Justuno For Free

SIGN UP FOR FREE