Build a Clean Email List with Real-Time Email Validation and Verification

Apr 18, 2017 7:00:00 AM | BY: Grant Thomas

 

While email marketing may be the oldest marketing channel, it still outperforms every other marketing channel and it’s not even close! For every $1 spent on email marketing, there’s a $40 dollar return! Email is personal, direct, and heavily transactional. When you look at these three factors alone, it’s hard to ignore email as a viable marketing channel.

However, to have effective email marketing campaigns, you need a list of leads to market to. This is why an email lead capture is so critical to long term success. 

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Understanding the Value of an Email Address and Email Signup Popup for Your Website

Mar 27, 2017 10:30:08 AM | BY: Grant Thomas

Email marketing has an ROI of around 4,300% according to the Direct Marketing Association.

But, what does that mean to you?

How much return are you getting from your email marketing?

To truly understand your email marketing ROI, you need to start from the beginning. How much is a new email lead worth to your business? And how much value does email signup popup provide for your email marketing efforts.

Most online businesses don’t understand the true value of an email address, causing confusion when it comes time to determine the ROI of your marketing spend.

Today’s post is going to show you exactly how to calculate the value of an email address, so you can be a part of the companies seeing a healthy ROI from your email marketing.

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6 Email Lead Capture Tips for Publishers and Bloggers

Mar 13, 2017 12:22:25 PM | BY: Adam Lurie

Email lead capture continues to increase in importance for publishers and bloggers. This is for good reason. Email the most direct marketing channel, drastically outperforms social media channels, and can accurately be tested and improved through the use of data. 

So why are so many publishers and bloggers still settling for low traffic conversion rates and slow email opt in rates? That answer is beyond me.

The goal of this article is to provide you with some answers to your most common email capture questions along with actionable tips that will improve your marketing efforts within hours of implementation. 

Here are 6 email capture tips to help you increase conversion rates and build your email list for your blog or publishing site!

 

1) Use a Lead Magnet! Gated Content Works.

Gating valuable content, such as e-books, content guides, or whitepapers, is quickly becoming one of the most popular ways to increase email leads; and for a simple reason. Engaging website visitors with a relevant piece of content (lead magnet) is highly effective in capturing email leads. For negligible effort and cost, you can repurpose current marketing content into a lead magnet which can be used for lead capture campaigns.

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How to Increase Traffic Conversion with Email Capture (Plus 5 Hidden Benefits of Building your Email List)

Feb 9, 2017 10:53:19 AM | BY: Grant Thomas

Driving traffic to your website is a key part of growing your business. You must get people to your site to see what products or services you offer in order to have the opportunity of a sale. However, this is just one piece of the puzzle. How do you get more sales opportunities without investing more resources in driving traffic? How do you gain more control over your sales and marketing?

 

If you’re reading this, you’ve already taken a valuable step in focusing on traffic conversion. While conversions are often directly associated with a sale, we’re going to take a look at how email capture can fuel your sales funnel and ultimately drive a higher number of transactions consistently.  

 

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4 Automated Emails To Unlock The Hidden Value in Your Email List

Jan 10, 2017 11:42:09 AM | BY: Daniel Kohn

You’ve successfully grown your email list. Now what? These 4 automated emails can help you bring back lost shoppers and get more value out of your email list.


You know that feeling you get when someone new signs up to your email list? It’s pretty great, isn’t it?


Nowadays, on-site CRO tools like email popups offering special promotions and messaging are pretty common in eCommerce, and on-site engagement is more intelligent than ever with data-driven algorithms and behavioral-based triggers.


Email popups and signup forms are a great way to build your email list, increase conversions, and reduce cart abandonment.


We all know that a shopper’s email address is a valuable asset. After all, if it wasn’t worth so much you wouldn’t be trying so hard to collect it, in the first place.

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Updated Bronto Integration: Add Forms, Fields and Segments to Your Email Pop Ups

Dec 14, 2016 1:44:20 PM | BY: Grant Thomas

We're excited to announce an updated integration with Bronto! This update provides Justuno users with simple list and form integration along with several additional features to assist with email capture and automation. Keep reading to get the full breakdown on this updated Bronto integration

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The Past, Present and Future of Emails: The Evolution of Email Marketing

Nov 29, 2016 11:50:39 AM | BY: Grant Thomas

We all either send or receive marketing emails on a daily basis. Email marketing remains one of the top sales channels for online business and continues to be one of the essential marketing practices today. It's effective and it's not going anywhere. 

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Updated Klaviyo Integration: Add Multi-Field Forms to Pop Ups with Ease

Nov 10, 2016 1:05:21 PM | BY: Grant Thomas

We're excited to announce an updated form integration with the Klaviyo email marketing platform! This update provides Justuno users with simple list and form integration along with several additional tools to assist with email capture and automation.

Keep reading to get a breakdown of the new integration and how you can use it to improve your conversion rate optimization strategy!

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Justuno's Advanced MailChimp Integration: 5 New Email List Building Tools to Use Today

Oct 25, 2016 1:20:32 PM | BY: Grant Thomas

We've recently released an advanced integration with MailChimp. This update provides Justuno users with a more robust integration with MailChimp lists and a variety of ways to collect more information from leads and customers.

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Justuno Integrates with Rare.io to Provide Powerful Email List Growth Solutions for E-Commerce

Aug 9, 2016 9:34:27 AM | BY: Grant Thomas

 

Justuno has recently integrated with Rare.io to accelerate email list growth and expand the reach of highly targeted marketing emails. The traffic conversion tool allows marketers to convert a higher percentage of website visitors into new email leads. These newly acquired emails are automatically pushed into Rare.io so businesses can immediately and effectively market to these high value leads.

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