Cyber Monday Marketing Strategy: New Tabs and 4 Ecommerce Tips

Posted by: Grant Thomas  | Nov 25, 2014 3:44:00 PM

I know you've been preparing for Cyber Monday for quite some time now but there is still time to make a few adjustments that can make a big difference in sales and future marketing opportunities. Here are four ecommerce tips on how to get your site ready to convert the increased holiday traffic on your site into sales, email leads, and social fans. 

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10 Simple and Effective Pop Up Designs

Posted by: Grant Thomas  | Nov 23, 2014 11:41:00 AM

Having pop up promotions on your site can boost sales, increase email signups, and get you social fans but certain elements about pop ups get overlooked on a regular basis. Popup design can substantially make a difference with your ecommerce marketing strategy. That's why we give our customers the ultimate design tools to take their promotions to the next level. I've provided some examples of simple and effective pop up designs from our retail clients, small and large. 

1. Bell and Barnett

Australian Retailer, Bell and Barnett, sells high quality clothing for the fashion conscious man. The onsite popup matches the clean branding of the site and the all white design stands out from the background image. The promotional copy is direct and shoppers know exactly what is being offered. 

How to Design 
  • Header Graphic: Bell and Barnett uploaded a custom branded header graphic to the Justuno design suite. The ideal size for header graphic is 580px by 100px.
  • Coloring: The white background allows the pop up to stand out while the "Sign Me Up" button matches the color of other call to action buttons on the site. The promotion design fits perfectly with Bell and Barnett's branding.

 

 

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Topics: Website Conversion, Promotions, Ecommerce

Displaying Coupon after Watching Youtube Video

Posted by: Travis Logan  | Nov 21, 2014 12:57:00 PM


Youtube + Justuno = Another awesome way to incentivise:

We've been getting an increased number of people asking "Is Justuno capable of giving out the coupon after our website visitor finishes watching a video?".  Well I've put together this tutorial to show you just how easy that is to do.

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Topics: Videos, Geeky Stuff

Compressing our Cookies

Posted by: Travis Logan  | Nov 20, 2014 10:22:00 AM

 

While web browsers have come a long way, the idea around cookies have not.  Yes, local storage is available these days as an option but only newer browsers support this and Justuno wants our product to work on all browsers from the last 8 years (which is a century in tech).  The problem behind cookies is that the cookie data is sent in most/all header requests to the web server.  With all the new 3rd party tracking and widgets installed on websites these days that data can really add up and even to the extent to where it triggers anti-hacking scripts on the server from blocking the requests.

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Topics: Geeky Stuff, Technology

Ecommerce Tips: Proper Use of Generic and Unique Coupon Codes

Posted by: Grant Thomas  | Nov 19, 2014 9:34:00 AM

 

When it comes to coupon codes, there is a bit of a misconception. Typically, online retailers want to protect their coupon codes from abusers. They acheive this by implementing unique coupon codes. But is this the right move? It can be but not all of the time. Other retailers may be getting burned by abuse because they use a generic code. Both generic and unique coupon codes have a place in your promotional marketing strategy. Here are a few tips on how to properly use coupon codes for ecommerce conversion optimization.

 

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Topics: Social Tool Tips, Ecommerce

Justuno Integrates with Top Commerce Marketing Platform Bronto

Posted by: Grant Thomas  | Nov 17, 2014 4:08:57 PM

Justuno, the leader in onsite promotional marketing, has partnered and integrated with the #1 email marketing provider to the Internet Retailer Top 1000, Bronto. The partner integration will simplify email acquisition and optimize onsite promotional effectiveness from Bronto retailers.

 

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Topics: News

Account Management: Six Ways We Can Help Optimize Justuno to Convert Visitors

Posted by: Grant Thomas  | Nov 12, 2014 12:49:00 PM

Whether you’re an ecommerce veteran or you’re just getting into the game, you’ve probably had some questions about optimizing your promotional strategy. Need some help? Our client success managers, Robbie and Jenna, are here to help you with all of your questions and create a solid promotional strategy that fits your business’s needs. Get fully optimized with our managed services. They were nice enough to share a few tips with me so I’m passing them on to you! Here are six ways that you optimize Justuno to fit your ecommerce marketing needs.


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Topics: Success Stories, Social Tool Tips

New Email Marketing Integration: WhatCounts

Posted by: Grant Thomas  | Nov 10, 2014 6:00:00 AM

We are proud to announce our recent integration partnership with WhatCounts! Since 1999, WhatCounts has specialized in providing effective email marketing solutions to meet the needs of companies in media, commerce, and marketing. Now you can combine the power of Justuno and WhatCounts to build your email list for a killer email marketing strategy!

                       

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Topics: Email Marketing

Thanksgiving Ecommerce Marketing Strategy: Custom Tabs and Banners

Posted by: Grant Thomas  | Nov 7, 2014 10:04:00 AM

The weather in San Francisco refuses to cool down but that's not stopping us from getting ready for Thanksgiving. Now you can too! We've recently added new Thanksgiving themed tabs and banners to get your site ready for the big feast. 

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Topics: Have Fun, Social Tool Tips

@BaconToday Increases Email Signups by 3X with Gated Content

Posted by: Grant Thomas  | Nov 5, 2014 6:00:00 AM

Back in September, our customer success specialist, Robbie Hammett, discussed promotion optimization with Sara from BaconToday.com, your daily news source for everything bacon. With bacon products, bacon reviews, and bacon recipes, this tasty publishing site has a ton of great content to offer visitors. Using Justuno, Sara created a promotion that incentivizes visitors to join the Bacon Today mailing list in exchange for a free bacon recipe book.

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